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Random observations

Football Federation of Australia

At long last, the world game in Australia will be called what it is called everywhere else in the world: football. The Australian Soccer Association is soon to officially announce a name change to the Football Federation of Australia. I’m not sure I like that name completely, but at least the sport will be called by its rightful name. The Socceroos brand name will be left to slowly die out, just as it should be. I’ve often wondered why Australia, and Australia alone, needs an official nickname for its national football team. Sure the French give their national side the nickname les Bleus (the Blues) and the Italians call their team gli Azzurri (the Blues ;), but these are not brand names and they are not official in any respect. I’ve always called the game football, and soon I will be able to do so officially and without having to explain myself. :)

By ricky

Husband, dad, R&D manager and resident Lean Startup evangelist. I work at NICTA.